Unstoppable Stars: LeBron and Curry Dominate NBA Digital Views in 2024-25 Season

LeBron James of the Los Angeles Lakers is at the forefront of the most-viewed players on NBA’s social and digital channels during the regular season, amassing an impressive 3.23 billion views. Following him is Stephen Curry from the Golden State Warriors with 2.56 billion views, and Luka Dončić, also with the Lakers, who garnered 1.82 billion views.

Completing the top five are Victor Wembanyama of the San Antonio Spurs, who received 1.47 billion views, and Nikola Jokić of the Denver Nuggets with 1.20 billion views. Additionally, Ja Morant of the Memphis Grizzlies and Shai Gilgeous-Alexander from the Oklahoma City Thunder each surpassed the one billion views mark, with totals of 1.09 billion and 1.06 billion views, respectively.

Here are the rankings:

1. LeBron James (Los Angeles Lakers): 3.23 billion views
2. Stephen Curry (Golden State Warriors): 2.56 billion views
3. Luka Dončić (Los Angeles Lakers): 1.82 billion views
4. Victor Wembanyama (San Antonio Spurs): 1.47 billion views
5. Nikola Jokić (Denver Nuggets): 1.20 billion views
6. Ja Morant (Memphis Grizzlies): 1.09 billion views
7. Shai Gilgeous-Alexander (Oklahoma City Thunder): 1.06 billion views
8. Giannis Antetokounmpo (Milwaukee Bucks): 897 million views
9. Anthony Edwards (Minnesota Timberwolves): 800 million views
10. Jayson Tatum (Boston Celtics): 766 million views