Kevin Durant has ventured further into the realm of global sports ownership, now becoming a minority investor in Paris Saint-Germain (PSG) through a fresh partnership with Qatar Sports Investments (QSI), according to the French club’s announcement on Friday.
The forward for the Phoenix Suns obtained his share through his personal investment firm, collaborating with Boardroom, the media and investment enterprise he co-founded alongside his long-time business associate, Rich Kleiman. The specifics regarding the financial aspects have not been revealed.
“It’s a privilege to collaborate with QSI and step into the role of a shareholder at Paris Saint-Germain — a club and city that hold significant meaning for me,” Durant expressed. “This team has ambitious ambitions and I am excited to contribute to its upcoming phase of expansion.”
The partnership between Durant’s Boardroom and QSI will encompass various commercial initiatives, investment tactics, and content creation. A primary goal will be to enhance PSG’s brand visibility in the United States as well as other international regions. Durant is also anticipated to play a role in the club’s broader multi-sport endeavors, potentially including basketball developments.
PSG’s president, Nasser Al-Khelaïfi, commended the new alliance, stating: “With Kevin on board, we are eager to pursue ambitious projects that will foster the ongoing global expansion of Paris Saint-Germain and QSI.”
At 36 years old, Durant is already familiar with sports ownership; in 2020, he acquired a stake in Major League Soccer’s Philadelphia Union.